Digital Entrepreneur

We don't need a pricing strategy, we just need to undercut our competitors

In this week’s episode, I’m going through different things to consider when deciding or reviewing your pricing strategy. Your pricing does need a plan, and it is something that will take time, research, and effort to get right. However, once you’ve found the sweet spot, it’s all up from there!

  • Myth busting

    00:42

  • Vocab

    02:14

  • Base costs

    03:13

  • Target audience

    04:09

  • Flexible pricing

    05:27

  • Perceived value

    06:27

  • Bonus! Test & learn

    07:49

Said “free” marketing channels

Social Media Platforms
This includes; posts, reels, videos, stories, and lives.

  • Facebook
  • Instagram
  • Twitter/X
  • LinkedIn
  • Pinterest
  • YouTube
  • SnapChat

Content Marketing

  • Blogging
  • Guest Posts
  • Infographics

SEO

  • On-page SEO
  • Off-page SEO
  • Technical SEO

Email Marketing

  • Newsletters
  • Drip Campaigns

Community Engagement

  • Forums e.g., Reddit, Quora
  • Social Media Groups

Partnerships

  • Cross-promotion
  • Collaborations with Influencers

Local Listings

  • Google Business
  • Yelp

TAE LON

Taelon, the sole host of the Engage And Thrive Podcast, is an experienced Digital Entrepreneur and Business Advisor to businesses of all sizes. Each bite-sized episode demystifies common business myths and offers actionable insights.

If you would like to partner with Taelon, you can book a call here. Discover how tailored strategies can help your business engage and thrive.