Reasons why I like this tool is a lot of third-party tools actually don’t have the relationships directly with social platforms or any digital platform but mini chat actually have a direct relationship and partnership with Meta Facebook Instagram and WhatsApp. They have recently rolled out some integrations with TikTok but I would say if you use your core that is the meta channels this is the best. They actually put on a Instagram summit every year normally the end of the year where they announce features that they’re launching on their platform and typically they have some insights from those social media platforms too which they’ve already been testing and rollout.

This tool really has thought about the Human side of automation and I think that’s something to bear in mind with a lot of AI integration. This tool placed by the rules only lets you interact with people if they interacted with you there’s a lot of customisation that you can do within the tool that you can also download templates to help you set up with workflows of how you un use your automations and there’s a lot of personalisation that can come with that so it is worthwhile spending the time to invest to find out how to do it or obviously pay someone who is an expert in these kind of workflows and what you put in will be what you get out.